Sep
11
Creating Your Very Own Corporate Image

corporate branding

The occasion that you register your very first profile page on a selected social media network is a momentous one. It is a richly rewarding one too, firstly in the sense that you did not have to expend yourself in terms of expenditure. It was that easy to make your presence known to the rest of the world. But if you have been hammering away for a while, you may have noticed that, well, no-one has noticed. What is missing then? And did you do anything wrong specifically? Not as such, but one thing that is missing from your page is your very own corporate branding.

Whether you are making your first marketing and advertising pronouncements on a social media page or by way of a website on the internet, your image projection needs to be as professional as you can make it. It is nice to let your targeted customers know a bit about yourself but in reality there is always a tendency to not take the personal seriously. From the very beginning of your business development, gird your loins for a corporate image.

You are ahead of the game if you already have an image in mind. This may well be something on the personal. This is how you would wish to identify yourself. But it is very much like the first contact made with a potential customer during a door to door sales campaign. As a matter of course, you introduce yourself in the politest and friendly manner possible. You would wish for the door to be opened wide to you.

But the way you dress and the way you project yourself physically is what gets you through the door. A corporate dress code and a confident posture.